HEADLINES Published March18, 2025 By David Thompson

Why These Parents Created a Better Way to Keep Kids Healthy

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The Fishers

The Wellness Drink Parents Were Searching For

When Kyler and Madison Fisher set out to improve their children's nutrition, they weren't thinking about starting a business. They were thinking about their five kids, what they were eating every day, and what was missing from their diets. Their longtime friend and now business partner, Jason Winkler, was having the same conversation in his own home.

Together, they realized parents everywhere were struggling to find a truly nutritious, great-tasting drink that kids actually wanted to consume. That search led to Wittles, a daily wellness drink designed to provide children with essential nutrition in a way that's both effective and enjoyable.

(Photo : Wittles)

A Solution to a Daily Struggle

Like many parents, the Fishers saw their kids drinking chocolate milk each morning, often packed with sugar and lacking real nutrition. They wanted something better but found disappointing options. Protein powders weren't made for kids. Greens drinks were too bitter. Children's vitamins lacked key nutrients.

Winkler faced the same issue. As a father, he wanted a product his kids would actually enjoy. When he and the Fishers talked, they knew they had to create something they wished already existed, something kids would love and parents could trust.

What Makes Wittles Different?

Unlike most kids' supplements, Wittles combines organic protein, essential greens, superfoods, adaptogens, and probiotics into one easy-to-mix formula. The result is a delicious chocolate-flavored drink packed with nutrients for growth, focus, and immune support without artificial junk.

The Fisher family and Winkler didn't just want a product that looked good on paper. They worked with top food scientists and nutritionists to ensure Wittles provides a complete balance of protein, vitamins, and cognitive-boosting ingredients.

A Product Parents Can Trust

For years, Kyler and Madison Fisher have built a strong connection with millions of parents online. They knew that if they put their name behind something, it had to be a product they genuinely believed in, one their own kids drank every morning without hesitation.

Wittles is built on three key principles:

• No compromises – Every ingredient serves a purpose, with no unnecessary fillers.

• Maximum nutrition – High-quality protein, greens, and essential nutrients fuel kids' development.

• Healthy should taste great – No parent should have to force their child to eat something good for them.

Making Healthy Easy for Parents

Wittles launches with a simple subscription model, so parents never run out. First-time subscribers get a 30-day supply, a high-quality water bottle, an electronic mixer, and fun stickers for kids.

Kyler and Madison Fisher, along with Jason Winkler, aren't just selling a product; they're making parenting easier. They started by solving a problem in their own homes, and now they're sharing that solution with families everywhere.

For parents searching for a better way to support their kids' nutrition, Wittles is here to help.

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