LIFE Published January14, 2016 By Czarelli Tuason

Male Hygiene Products Are Slowly Emerging In The Market

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Man in underwear
(Photo : By: PeopleImages.com | Getty Images)

Let's face it, male hygiene products are as much essential as female ones and apparently, they are slowly making a name in the market, being supported by many.

One of the products providing care for men is Nadkins by founder Joe Caccamo.

According to Details on Tuesday, Nadkins were launched on Jan. 12 as male freshening male wet wipes for their intimate parts, particularly the testicles.

Also called the "Male Jewels Refresher Towelettes," Nadkins keep men sweat-free, comfortable and smelling fresh down under despite any strenuous and sweat-inducing activity they engage in.

"Let's face it, when a man is uncomfortable down there, he is generally uncomfortable all over, making for a miserable day," Caccamo said in a press release.

Nadkin's name was coined out of a conversation Caccamo had with a friend.

"You know Joe, guys don't always smell so great ... down there," said the woman.

"Yeah ... it's like they need a napkin for their nads ... a Nadkin!" Caccamo said excitedly.

Nadkins contain aloe vera that penetrates the skin deep by seven layers, with six antibacterial components that eliminate bacteria, fungus and viruses. Allantoin aids in removing dead skin tissue and promotes healing process to rejuvenate the skin. Vitamin E protects the skin from free radicals, while natural antioxidant and anti-irritant colloidal oatmeal protectant reduces itching and inflammation.

Nadkins are available at $12.50 for a pack of 10.

Another product noted by Huffington Post on Wednesday was Mangroomer Biz Wipes, which are also male wipes that offer "a masculine executive scent" available in the market at $19.99.

Birchbox also released a similar product known as Niche, sold at $9.99, which is also safe to use on the face.

Mayron's Goods' Junk Stuff offers a different product - a cream infused with essential vitamins and oils that takes care of male rashes and rawness - sold in the market at $30.

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